In today’s fiercely competitive business landscape, startups face the formidable challenge of establishing their unique brand identity and market presence amid established industry players. While a groundbreaking idea lays the foundation, it’s the effective execution and differentiation via branding that truly set a startup apart. This is where the potency of our strategy emerges as …
Author Archives: design
Google Gemini: The Rise of a New AI Powerhouse
On December 6th, 2023, the world witnessed the birth of a new AI powerhouse: Google Gemini. This revolutionary model, built on the foundation of deep learning and machine learning, has quickly captured the attention of experts and the public alike. But what exactly is Google Gemini, and what potential does it hold for the future? …
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Social Media Marketing vs Influencer Marketing
Social media marketing VS influencer marketing are two of the most powerful forces in the constantly evolving field of digital marketing. Each has the ability to engage audiences and distinctively develop brand narratives. The decision between these two approaches becomes crucial as companies work to maximize their internet visibility. Let’s look at two ways …
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Mobile-First Design: Why It Matters in 2023?
In a rapidly evolving digital landscape, one term that continues to gain prominence is “mobile-first design.” As we step into 2023, the significance of mobile-first design has never been more profound for businesses seeking digital marketing services. In this blog, we’ll delve into what mobile-first design is, why it matters, and the best practices to …
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10 Awesome AI Tools for Designers
Over the past few years, there has been an exceptional uplift in Artificial intelligence, which plays a significant role in transforming the way we think and work. As a matter of fact, AI can increase productivity by 40%. AI is discovering itself and gifting us new technologies to make our work life easier than ever. …
UX Internship: My first journey of getting into user experience design
I remember in the mid of 2022 when I was just completing Springboard’s UX/UI design bootcamp and started to look for my first UX internship, I looked for more than a month to find the correct company for me and rightly so, One of the most important decisions you will make early on is which …
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Animation Like After Effects in Figma
There are many animation and motion design software available, but they can be costly and complex to use. To make animation and cool motion design easier, the Aninix plugin can be used in Figma to make the process simpler and more accessible, without requiring a high-spec system. Aninix is a Figma plugin. It is an …