• Healthcare
  • UX/UI Project
  • Web/Mobile Design

Enhancing live-streaming and online shopping experience with engaging micro interactions

Research

  • Competitor Analysis
  • Information Architecture
  • Sitemap

Design

  • User Experience
  • User Interface
  • Wireframe
  • Prototype

Project Description

Introducing reward and gamification features in order to increase the adoption of users and lengthen the time of the application use. Improved the over-all interface of two content creation applications namely Glance & Roposo.

Outcome

Enhanced micro interactions

Micro interactions improved the application's overall design, making it more user-friendly, engaging, and intuitive.

Feature adoption

Introduced new features in order to improve the user flow & create seamless user experience.

Increased user engagement

With the addition of micro interactions and enhanced features, users started spending more time on the application.

Consistency is the key

Consistent design elements are used across the two platforms that ensures learnability & familiarity.

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